About HBC Philippines | Health & Beauty Corporation
Your Trusted Beauty & Personal Care Store in the Philippines
HBC (Health & Beauty Corporation) is a leading beauty and personal care retailer in the Philippines, offering a wide range of affordable, high-quality skincare, haircare, cosmetics, and wellness products. With over 180 stores nationwide, HBC is committed to making effective and accessible beauty solutions available to every Filipino.
Who We Are
Humble Beginnings
HBC, Inc. was founded in 1993 by Dr. Rolando B. Hortaleza and Dra. Rosalinda Ang-Hortaleza. The brand began as a small network of stores specializing in nail care products, salon tools, and professional beauty supplies, quickly gaining trust among beauty professionals and everyday consumers.
Our Brands
Each HBC brand is thoughtfully developed to serve a specific need, while sharing the same commitment to quality, functionality, and intentional design.
Our Vision
"We shall be the leading innovative world-class retailer of best value products, providing our customers with Healthy Beautiful Choices."
Our Mission
Under divine guidance, HBC commits to exceeding customer expectations by providing exclusive new and exciting products, offering extensive high-quality health, beauty, personal, and home care selections, and cultivating an employee mindset that prioritizes customers as our hero and reason for being.
Join the HBC Family
Become an HBC Distributor
HBC has been empowering Filipino entrepreneurs since 1993. As an authorized HBC distributor, you gain access to exclusive pricing, full brand support, and the backing of one of the Philippines' most trusted beauty companies. Whether you're starting small or scaling up, we'll be with you every step of the way.
- Exclusive distributor pricing
- Marketing and training support
- Access to 30+ years of brand trust
Shop HBC Products Online
Find your HBC essentials on your favorite shopping platforms.
